Healthcare

Healthcare professionals in Central Illinois have relied on Business Builders Marketing for their needs for over twenty years. Hospitals, medical clinics, specialty practices, and independent providers in the Bloomington-Normal, Peoria, Champaign-Urbana, and Springfield areas call Business Builders Marketing the area's local resource for social media marketing, digital advertising website development, video marketing, hands-on reputation management, advertising, and public relations management. Much of our work now spans outside of this market. But we've remained true to our Central Illinois roots and close to our contacts within our strong Central Illinois healthcare network. It would be a pleasure to share our experience and resources with your organization.

Our most valued healthcare services include:

  • Reputation Management – Ensure that your online reputation is solid and secure – not only for your practice but also for your providers.
  • Google Listings Management – Before anyone can like you, they have to find you! We help healthcare organizations and providers clean up their Google listings, so everything is in order.
  • Advertising & PR – You never know what might happen in medical practices. Business Builders can help whether celebration or crisis.
  • Web Design, Development & Marketing– Our onsite team can work with all existing web structures for full-service, ideally integrated communications.
  • Social Media Marketing– We offer consultation and development of multi-platform implementation, campaigns, and digital ads across all platforms.
  • Video Marketing– Whether you're looking for testimonials, service highlights, educational videos, or social media content, Business Builders can film on-location, animate, and produce anything you need. And we'll help you navigate the right channels to get it to your customers.
  • Comprehensive Brand & Advertising Support – make sure your brand stands out and is consistent. Business Builders can help with everything from logo creation to brand standards guidelines and more!
  • Service Line Marketing – From internal education to external marketing, we can assist you in highlighting your different areas of expertise and helping your employees and target market understand your offerings.
  • Specialty Targeting – If you have a pediatric or geriatric practice or treat special populations, we can get you on the right track in all of your marketing efforts
  • Referral Source Relationship-Marketing – Many of your best patients are referrals from other physicians, practices, or community members. We can show you how to build and leverage those relationships for your marketing efforts.
  • Community Affinity Programs – Is your practice growing? Let us work with you to promote marketing and public relations efforts in new territories.
  • HR Support– Business Builders Marketing can help with recruitment, retention, video training, and employee communications efforts.

With larger organizations, we work with their marketing professionals. In the case of smaller organizations, we can work as their marketing professionals. No matter the size or need, we offer you the resources and time needed so you can focus on taking care of your patients and your practice. 

While you focus on running your medical practice, Business Builders Marketing is an ideal resource for professional healthcare marketing assistance. If you have an orthopedics practice, ophthalmology/optometry, plastic surgery, mental health or therapy practice, dermatologist, gynecology and obstetrics, podiatry, physical therapy, sports medicine practice, or other specialty groups, we can help! 

What could you do with an entire team of talented healthcare marketing experts on your side? Contact us today.